A. The core of our technology lies in the popularization of proprietary, innovative medical technology. While many effective products exist, their high prices often make them inaccessible. To address this, we developed the world’s first all-in-one HIFU beauty device, transforming hospital-grade beauty treatments that typically cost ₩400,000–₩500,000 per session into an affordable home-care solution. Alongside this, we continue to pursue research that balances performance with cost-effectiveness.
In addition, we are developing eco-friendly Bio Cell cosmetic masks as part of a Seoul city R&D project, scheduled for release in the first half of next year.
NEWS
[SBS Biz] 2024 Korea Technology Venture Foundation Selected Companies
Excerpts from an Interview with Reziena
A. Our company is a beauty device startup founded by former members of major medical device and beauty innovation teams, combining expertise in cutting-edge medical technology with consumer beauty solutions. Under the slogan “HIDE NO MORE” — meaning “Don’t hide anymore, let’s become more beautiful” — we strive to create products that allow everyone to confidently embrace their beauty. Through innovative technology and high-quality products, we envision a world where confidence and beauty are accessible to all.
A. The core of our technology lies in the popularization of proprietary, innovative medical technology. While many effective products exist, their high prices often make them inaccessible. To address this, we developed the world’s first all-in-one HIFU beauty device, transforming hospital-grade beauty treatments that typically cost ₩400,000–₩500,000 per session into an affordable home-care solution. Alongside this, we continue to pursue research that balances performance with cost-effectiveness.
In addition, we are developing eco-friendly Bio Cell cosmetic masks as part of a Seoul city R&D project, scheduled for release in the first half of next year.
A. Korea is home to some of the most beautiful people in the world, yet many still struggle with the financial burden of maintaining beauty. Our mission is to change that. At Reziena, we aim to create a world where beauty is not a privilege but a right — where everyone can enhance their appearance and happiness without constraint.
HIDE NO MORE. Don’t hide — let’s all become more beautiful.
[SBS Biz What a Good Day, Watch the Interview with Reziena]
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